Design Eye for the Local Buy.
When Foodstuffs brand Pams decided to test the waters of retail we were there to lend a helping hand. After the pilot store had been open a few months feedback from the locals was that they loved the store idea but the experience was too sterile. A design eye to the rescue! We got creative with the Pams heart symbol and before you knew it, all kinds of household needs were putting a little love into the exterior and aisle signs.
